Takeaway Transformation: How Integrated Products are Reshaping the Industry

Published on

06 May 2024

For the majority of takeaway businesses out there, the last decade has been an accumulation of different products from competing system retailers, food delivery platform providers, marketing services and app designers. This has resulted in often an eclectic and mismatched system of everything from EPOS technology to third-party developed apps. This can often result in human error through confusion or critical failures due to too many different electronic components. That is why in 2024 the industry is shifting towards a new idea: fully integrated products from start to finish.

While it may seem a daunting task, consolidating your system, holds immense promise. There are platforms out there that can offer a ground up reconstruction of their system for little hassle or heartache. Mealzo, the biggest zero-commission food delivery platform, provides the whole spectrum of products for this; not only do they develop a website and app for each business unique to them, but these are interconnected fully from the central device: the Electronic Point of Sale or EPOS. From digital signage to custom-built self-ordering kiosks, all products communicate through the EPOS. No more critical errors or miscommunication: instead, a seamlessly integrated range of devices to transform the takeaway experience, from ordering to financial reports.

Despite the challenges, the benefits of embracing integrated takeaway products are undeniable. By connecting disparate systems into a cohesive ecosystem seamlessly, businesses can streamline operations, minimise errors, and enhance efficiency. With all components communicating through the central EPOS device, data flows effortlessly from point of sale to inventory management, accounting and beyond.

As an example, order management can be effortless with integration: in times past if there was an ordering system through the counter and on a website or app, if not connected orders made online can be missed by the counter, so mistakes like a lack of stock, speed of service being too slow, or even the order being buried under in-shop purchases, can result in customer dissatisfaction. With connected products, this means in terms of online ordering it is all there, easily accessible, from the central EPOS.

In essence, the transition towards fully-integrated takeaway products represents a fundamental evolution in the way businesses operate and interact with technology. By embracing this transformative approach, owners can unlock new levels of productivity, profitability and customer satisfaction, positioning themselves for success in an increasingly competitive marketplace.

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